Case Study
Plantronics - AEM Component Development for Corporate Website
Company
Plantronics
Project
Develop Adobe Experience Manager (AEM) Components for Corporate Website
Background
Plantronics, a leader in audio communications and wearable technology, recognized the need for a complete overhaul of their corporate website. Their digital marketing team was tasked with not only redesigning the website but also migrating it from an outdated system to Adobe Experience Manager (AEM), a sophisticated content management solution.
Work
As the senior web developer assigned to this project, my role encompassed the following crucial responsibilities:
Component Development: I developed a series of AEM components for new and existing web widgets, including carousels, sliders, banners, accordions, media containers, and more. Each component was crafted meticulously to adhere to the desired visual and functional standards.
Strategic Development: I started by creating the HTML, CSS, and JavaScript snippets for each widget, ensuring that they were optimized for performance and responsiveness.
AEM Authoring Interface: The components were integrated into the AEM platform, complete with user-friendly authoring interfaces that enabled the marketing team to efficiently create and manage web content. Special considerations were given to layout variants to provide flexibility in content presentation.
Coding Tools: For coding, I used Sitely and HTL, adhering to AEM best practices. Tools such as Brackets were employed for development, while GIT and Jenkins were used to publish and manage code versions. Jira served as the ticketing system for tracking updates and addressing bugs.
Efficiency and Reusability: I ensured that the components were designed to be highly reusable. Hierarchical class names were created for CSS, promoting consistency and simplifying styling. Variants with flexible layouts were developed to minimize the number of individual components, reducing maintenance efforts.
Tools
The project relied on a comprehensive set of tools and technologies:
- HTML, CSS, and JavaScript for frontend development
- Jira for project management and issue tracking
- Jenkins for continuous integration and deployment
- GIT for version control and collaboration
- NPM for package management
Results
The outcomes of the AEM component development project were profound and directly contributed to the success of Plantronics' online presence:
Enhanced Content Creation: The authoring interfaces for AEM components empowered the marketing team to produce web content more efficiently. They could now create and manage various widgets with ease.
Streamlined Markup Integrity: By rendering the final HTML output with components, we ensured the integrity of the markup. This approach reduced the risk of errors in the content and improved the consistency of the website.
Time and Cost Efficiency: The project resulted in significant time and cost savings for Plantronics. The marketing team could now create and update content more swiftly, reducing the need for extensive developer intervention.
This case study showcases my expertise as a web developer in delivering advanced solutions for content management and web development. The AEM component development project exemplifies how strategic development can lead to more efficient content creation and improved website integrity, ultimately enhancing the online presence of a prominent brand like Plantronics.